Full Job Description
Join Amazon as a Digital Content Strategist in Sterling, Colorado!
Are you a creative, analytical, and results-driven individual with a passion for digital marketing? Amazon, one of the world's largest and most innovative companies, is seeking a talented Digital Content Strategist to join our dynamic team in beautiful Sterling, Colorado. This is an exciting opportunity for a motivated professional to thrive in a fast-paced, forward-thinking environment.
About Us
Amazon is synonymous with innovation and excellence in e-commerce, cloud computing, and artificial intelligence. As we continue to expand our digital marketing footprint, we recognize that compelling content is critical to creating meaningful connections with our customers. At Amazon, we believe in the power of ideas and the importance of a collaborative work culture. Our Sterling location offers a chance to work in a picturesque environment while contributing to a global brand.
Your Role as a Digital Content Strategist
As a Digital Content Strategist, you will play a pivotal role in shaping our brand narrative and content strategy. You will be responsible for developing, executing, and optimizing content that resonates with diverse audiences across multiple platforms. This role necessitates a blend of creativity and analytical thinking, enabling you to craft compelling digital experiences that drive engagement and conversion.
Key Responsibilities:
- Develop and implement a comprehensive content strategy that aligns with Amazon's overall digital marketing goals.
- Conduct thorough market research and audience analysis to identify content needs and preferences.
- Create high-quality written, visual, and audio content tailored to various platforms, including blogs, social media, email campaigns, and product pages.
- Collaborate with cross-functional teams, including marketing, design, and product development, to ensure cohesive messaging across all channels.
- Optimize content for SEO, ensuring maximum visibility and organic reach across search engines and social media platforms.
- Analyze content performance metrics and adjust strategies based on data-driven insights.
- Maintain up-to-date knowledge of industry trends, competitor activities, and emerging technologies to inform content strategy.
- Manage content calendars, ensuring timely execution of content initiatives and alignment with marketing campaigns.
- Develop and implement A/B testing strategies to refine content effectiveness and enhance audience engagement.
Qualifications
The ideal candidate for the Digital Content Strategist position at Amazon will possess a blend of creative, strategic, and technical skills. We are looking for someone who is not only passionate about content but also understands its role in the larger marketing ecosystem. Below are some qualifications we seek:
Basic Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy, content marketing, or a related role.
- Proficient in content management systems (CMS), SEO tools, and social media platforms.
- Strong writing, editing, and storytelling skills suitable for various audiences.
- Demonstrated experience in analyzing content performance and making data-driven decisions.
- Ability to thrive in a fast-paced environment, managing multiple projects and deadlines simultaneously.
Preferred Qualifications:
- Master's degree in a related field.
- Experience with HTML, CSS, and basic web design principles.
- Knowledge of digital advertising platforms (Google Ads, Facebook Ads, etc.)
- Experience in managing a team or mentoring junior team members.
- Familiarity with marketing automation tools.
Why Join Amazon?
When you join Amazon, you become part of a culture that thrives on innovation, collaboration, and customer obsession. We believe that diverse teams drive better results, and we welcome individuals from all backgrounds to apply. In addition to a competitive salary, we offer a comprehensive benefits package that includes:
- Health, dental, and vision insurance.
- 401(k) plan with company match.
- Generous paid time off and flexible work schedules.
- Employee discount and incentive programs.
- Opportunities for professional growth and career advancement.
Location
Situated in the charming city of Sterling, Colorado, our office is surrounded by breathtaking natural beauty and robust community spirit. Enjoy outdoor activities, cultural events, and a welcoming atmosphere while embarking on a rewarding career with Amazon. Sterling is an ideal location for individuals and families, offering affordable living and a strong sense of community.
Conclusion
If you are ready to take your career to the next level and make a meaningful impact with your creativity and strategic thinking, apply for the Digital Content Strategist position at Amazon today! We are excited to hear from talented professionals eager to contribute to our mission of being Earth’s most customer-centric company.
Application Process
To apply, please submit your resume along with a cover letter detailing your experience and why you are a good fit for the role. We appreciate your interest in Amazon and look forward to reviewing your application!